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Policy KDD

Media Relations

Because the school system is a public institution endeavoring to serve the educational  needs of the community, it is important that information be disseminated concerning  activities and problems in our schools. In order that this publicity be given wide  coverage and be coordinated into a common effort and purpose, the following procedures  shall be followed in giving official information to the news media.  

  1. The Board Chair shall be the official spokesperson for the Board, except as  this duty is delegated to the Superintendent.  

  1. News releases which are of a system-wide nature or pertain to established  policy are the responsibility of the Superintendent or a member of the  administrative staff whom he/she may designate.  

  1. News releases which are of concern to only one school, or to an organization  of one school, are the responsibility of the building administrator of that  particular school. All statements made to the press by other staff members of  the particular school must be cleared with the building administrator.  

While it is impossible to predict how news releases will be treated by the press,  every possible effort should be made to obtain coverage of school activities which  will create and maintain a dignified and professionally responsible image for the  South Portland Schools.  

To avoid disruption of classrooms, media representatives are requested to make  arrangements with school principals for interviews, pictures, etc. that are to take  place during the school day.  

Revised: April 2002  

Adopted: July 8, 2002  

Reclassified from KBC to KDD August 19, 2024

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